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Cohesive Visual Experience: Even the text on the page is a muted gray color, mirroring the function of the product.

Not only is the animation hilarious, it also manages to compellingly convey the app's usefulness without lengthy descriptions.

Show Rather Than Tell: Visitors to the page are greeted with a rapid-fire onslaught of embarrassing notifications in the upper left of the screen.

What better way to clearly and straightforwardly communicate your value proposition than by confronting visitors with the very problem your app solves? Why This Landing Page Works: Landing pages help users decide whether or not your product or service is actually worth their precious time and energy. Muzzle, a Mac app that silences on-screen notifications, fully embraces this show don't tell mentality on their otherwise minimal landing page. That way they could find it easier on the site when they’re ready to buy.

Rollover Descriptions: With so many pans and utensils pictured at once, it would be great if users had the ability to view the name of the item.

Who wouldn’t want $100 off these gorgeous pots?

Prominent CTA: You can’t miss this giant yellow CTA and bold font $100 Off coupon.

The use of bold colors quickly draws visitors in and makes the cookware stand out.

Use of Color: Great Jones’ site is colorful just like its cookware.

It’s very aspirational and taps into all of our ideal kitchen dreams. Great Jones offers up a landing page that’s as beautiful as its Dutch Ovens. Many of us have been doing a lot more cooking during the pandemic and looking to upgrade our gear.

Additionally, it would eliminate friction for visitors with security concerns. A few words that speak to site security would improve this section since the number of vendors is already stated at the top of the page.

Instead, it mentions that over a million businesses use it. Emphasize Security: The last column states that the platform is safe, but doesn’t explain why.All of this makes it easier for you to quickly get started selling online with their tool. Concise CTA: There are only a few fields you need to fill out before you get started.Clean Interface: The user-oriented headline is just a few words, for example, and the page relies on simple graphics and short paragraphs to communicate the trial's details and benefits.Visitors come away knowing that Shopify is an all-in-one platform that is easy to use and trusted by many. It’s not too text-heavy, but still manages to persuade users by noting a few key points about its top-notch product. Like many of the other landing pages in this post, Shopify's trial landing page for sellers keeps it simple.